WALT BROWN’S NEW BOOK
By Walt Brown · Published by BenBella Books
A practical guide to the Seven Critical Needs Framework—seven promises that help leaders build a culture people want to join, trust, and strengthen.
THE OPPORTUNITY
The opportunity is not another program. It is a company culture where people can answer yes to the needs that make great work possible.
It’s not about putting up with jerks.
Patience helps you attract people who are bought in. Not tolerate the ones who aren’t.
It’s not about slowness.
Pause to reflect and prioritize. Then respond with clarity and speed.
It’s not about avoidance.
Courage allows leaders to make the tough decisions and take decisive action to benefit the team. It empowers them to choose the hard right over the easy wrong.
THE 7 CRITICAL NEEDS FRAMEWORK
Attract or Repel turns big organizational-health ideas into seven clear promises leaders can keep using the tools they already know.
Attract or Repel turns big organizational-health ideas into seven clear promises your people can see—and leaders can keep using the tools they already know.
Uncle Walt · 200+ ORGANIZATIONS · 2,000+ DAYS · 15,000+ HOURS
Walt’s work combines a practitioner’s patience with a strategist’s instinct for making complicated things usable.
Built from reps, not theory.
Walt’s work combines a practitioner’s patience with a strategist’s instinct for making complicated things usable. Add a preferred Walt portrait here to complete this author moment.